- Pitch
- Balqalam
- Live Demo
- MVP
- Roadmap
- Launch Sprint
- PRD
- Marketing Brief
- Sales
- Go-to-market
- Marketing
- Product Truth
- Audience & Markets
- Offer & Funnel
- Claim Registry
- Content System
- Channels & Calendar
- 90-Day Plan
- Workflow & Templates
- Measurement
- Growth Editor Agent
- Admission — Feature Spotlight
- Pilot Program
- Leads
- Proposal
- Outreach Templates
- Case Study
- Competitors
- Landing-page teardown
- Competitor FAQ
- Business model
- Shared economy
- Traction
- Get Support
- Investor Deck
- Data Room
- Investors
- Accelerators
- Incubators
- Grants
- Sponsors
- Partners
- Competitions & Hackathons
- Universities & Training Centers
The short offer
Page one — what does the school get?
- Admissions, attendance, fees, results and communication in one place.
- An Arabic interface from day one.
- Set up from the school's current Excel file.
- Clear portals for admin, teacher, family and student.
- A published price with no setup fee or hidden modules — pending final commercial sign-off.
Page two — the three fears
| Fear | Answer |
|---|---|
| Cost | Free for small schools, a clear price for larger ones |
| Migration | The school sends its current data; our team does the setup |
| Vendor disappears / lock-in | CSV/JSON export, and the school owns its data |
Current pricing
| Plan | Price | Note |
|---|---|---|
| Free | $0 | Up to 100 students and 10 teachers — not a temporary trial |
| Pro | 24 SAR / student / year | Beyond the first 100 free; 50% at signing, 4 × 12.5% quarterly; before VAT |
| Enterprise | 24 SAR / student / year | 1,000+ students, dedicated contract |
| Trial | 3 months | No fees, no commitment |
Check prices against the Marketing Brief before every long campaign.
The MENA-10 pilot
- Ten schools only.
- Six months free on the live product, with support.
- In return for weekly feedback and permission to publish the school's story.
- Converts afterwards at $1.05 / student / month.
- One seat taken: King Fahad Schools, Khartoum.
- Never mix the pilot offer into the public price list.
CTAs
| Type | Copy |
|---|---|
| Primary | احجز عرضا لمدرستك عبر واتساب — book a demo for your school on WhatsApp |
| Secondary | Apply for the MENA-10 pilot — only where it fits |
| Allowed | Book a demo · Contact us on WhatsApp · Apply for the pilot |
| Forbidden | "Buy now" — public self-serve payment isn't open yet |
Content funnel stages
| Stage | The audience asks | Content type | CTA |
|---|---|---|---|
| Awareness | Do I have this problem? | Learning science, news, admin-chaos stories | Save / share / follow |
| Consideration | Is there a better way? | Comparisons, objections, workflows | Watch the tour / open the link |
| Proof | Is the product real? | Screen recordings, demo, a live school | Book a demo |
| Conversion | Does it fit my school? | Price, the pilot, migration | WhatsApp / pilot request |
| Nurture | Why decide now? | Story, FAQ, personal follow-up | A set appointment |
Lead qualification
Asked on WhatsApp, after a short first reply:
- School name and country.
- The person's role in the decision.
- Approximate number of students.
- How operations run today.
- The biggest problem they want solved.
- When they want to start.
- Who else is part of the decision.
A like or a follow is not a lead. Full definition in Measurement.
The proof available today, and the safe description for every area, live in Product truth.